Plantar fasciitis is one of the most common causes of heel pain, affecting athletes, people who stand for long hours, and individuals of all ages. The good news is that with proper treatment—especially the use of custom orthotics—most patients can find lasting relief and return to their normal activities.
What Is Plantar Fasciitis?
Plantar fasciitis occurs when the plantar fascia, a thick band of tissue that runs along the bottom of the foot from the heel to the toes, becomes irritated or inflamed. This structure plays a critical role in supporting the arch and absorbing shock during walking and running.
The hallmark symptom is sharp heel pain, often worse:
- With the first steps in the morning
- After long periods of standing or walking
- Following exercise rather than during it
Over time, untreated plantar fasciitis can lead to chronic pain and altered walking patterns that place stress on the ankles, knees, hips, and lower back.
Why Does Plantar Fasciitis Develop?
Several factors can increase the risk of developing plantar fasciitis, including:
- Flat feet or high arches
- Poor foot biomechanics
- Prolonged standing or walking on hard surfaces
- Unsupportive footwear
- Weight gain or obesity
- Tight calf muscles or Achilles tendons
Because many of these factors relate to how the foot functions, treatment often focuses on correcting mechanics rather than just reducing inflammation.
How Custom Orthotics Help Plantar Fasciitis
Custom orthotics are medical-grade shoe inserts designed specifically for an individual’s foot structure, gait, and lifestyle. Unlike over-the-counter insoles, custom orthotics are prescribed after a clinical evaluation and often a biomechanical assessment.
For patients with plantar fasciitis, custom orthotics can:
- Support the arch to reduce strain on the plantar fascia
- Redistribute pressure away from the heel
- Improve foot alignment, correcting abnormal pronation or supination
- Absorb shock, decreasing repetitive micro-trauma
- Promote healing by reducing stress with every step
By addressing the underlying mechanical cause of plantar fasciitis, orthotics help relieve pain while also preventing recurrence.
Custom Orthotics vs. Over-the-Counter Inserts
While store-bought inserts may provide temporary cushioning, they are not designed to correct specific biomechanical issues. Custom orthotics are:
- Tailored to your foot type and diagnosis
- More durable and long-lasting
- Designed to fit properly in your everyday shoes
- More effective for chronic or recurrent plantar fasciitis
For many patients, custom orthotics become a key long-term solution rather than a short-term fix.
A Comprehensive Treatment Approach
Although custom orthotics are highly effective, they are often part of a broader treatment plan that may include:
- Stretching exercises for the plantar fascia and calf muscles
- Supportive footwear recommendations
- Activity modification
- Physical therapy
- Anti-inflammatory treatments when appropriate
When used together, these approaches can significantly shorten recovery time and reduce the risk of ongoing heel pain.
When to See a Podiatrist
If heel pain persists for more than a few weeks or interferes with daily activities, it’s important to seek professional evaluation. Early treatment can prevent plantar fasciitis from becoming chronic and reduce the need for more aggressive interventions.
Take the First Step Toward Relief
Plantar fasciitis doesn’t have to limit your mobility or quality of life. With proper diagnosis and the right support—especially custom orthotics designed specifically for your feet—most patients experience significant improvement and long-term relief.
If you’re struggling with heel pain, a podiatric evaluation can help determine whether custom orthotics are right for you and get you back on your feet comfortably.
Dr. Yavor Geshev, D.P.M., F.A.C.P.M.
Board Certified, American Board of Foot and Ankle Surgery
Board Certified, American Board of Podiatric Medicine
Hollowbrook Foot Specialist, PC
89 E. Main Street
Wappingers Falls, NY 12590
(845) 298-9074
(845) 298-9184 fax

